Monday, February 8, 2010

Today's Greenwashing Moment: Bold Audi Ad Pokes Fun at EcoFacism

Satire has overtaken the airwaves and this Breaking Superbowl Ad from Audi is a very ironic piece. Since its inception, the automobile has been a catalyst for status as well as a social equalizer. Early car ads described the car as manageable and were rather perfunctionary. As people became accustomed to driving, the commercials began to accelerate, literally. Now, the next favorable marketing niche is green.

The fascist overtones amuse greenies, but decriers of eco-terrorism are pounding the blogosphere as if the green police were already on their doorstep.

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